Archive for February, 2010

Cashew Nuts Packaging Design

By
admin
Published: February 8, 2010Posted in: BlogTags: , ,
Cashew Nuts Packaging Design

Up Market Cashew Nuts Packaging Design

Triangular and unique in structural form, this packaging design is a three-sided design, each side tells of the unique selling point of the product. Namely – premium quality, 100% natural and cholesterol free. Each of the benefits are graphically created in a way that it looks like it is on a label – to make it look like it is branded and uniquely for up market consumers. Furhtermore, to create and enhance the up maret look and feel, a rich dark red and silver foil is used for the packaging.

http://www-des.tp.edu.sg/des_home/des_alumni/des_graduate_portfolio08/des_grad08_vsc/des_grad08_vsc_adora_profile/des_grad08_vsc_adora_3-2.htm

60 Bag

By
admin
Published: February 8, 2010Posted in: BlogTags: , ,
60 Bag

Biodegrades in 60 days. The bag is made of flax-viscose non-woven fabric and was developed and manufactured in Poland. The flax-Viscose fabric is produced with flax fiber industrial waste, which means it doesn’t exploit any natural resources and requires minimal energy during its production. In January this year 60Bag was honoured with the Green Dot Award

http://ambalaj.se/2009/03/17/60-bag-biodegrades-in-60-days/

Sainbury’s SO Organic Salad

By
admin
Published: February 8, 2010Posted in: BlogTags: , ,
Sainbury’s SO Organic Salad

Major UK retailer Sainbury’s is releasing its SO organic wild rocket salad in new biodegradable packaging. The packaging is made using Amcor NaturePlus compostable film.

The new packaging is well designed with simple and crisp graphic design highlighting the freshness of the product.  Very well done.

“Food packaging is very important to our customers and it influences their buying decisions, Amcor’s NaturePlus compostable film helps us to meet our customers needs and our sustainability goals without compromising on shelf life and seal performance requirements,” Sainbury’s packaging manager said.

http://www.thedieline.com/blog/2008/09/sainburys-so-or.html

Ugly Mug Coffee

By
admin
Published: February 8, 2010Posted in: BlogTags: ,
Ugly Mug Coffee

Young & Laramore have created a new look for Memphis based Ugly Bug Coffee Brand, the fresh new packaging is a part of a comprehensive re-branding and marketing effort. To help the packaging stand out among other premium specialty coffees on the shelf, Y&L partnered with a traditional letterpress and design company, Yee-Haw industries.

“We felt that the painstaking art of letterpress was key to creating a signature graphic tone, first and foremost because letterpress is both unpretentious and hand-crafted” said Charlie Hopper, creative director at Y&L. More pics of the full line after the jump

http://www.thedieline.com/blog/2008/02/ugly-mug-coffee.html

Casa Noble tequila unveils new packaging

By
admin
Published: February 8, 2010Posted in: BlogTags: ,
Casa Noble tequila unveils new packaging

The company’s new bottle design is said to emphasise softer curves and refined edges, creating a glass sculpture. Crystal clear glass is used for the Crystal, and deep blue glass for the Reposado; a majestic purple glass decanter is used for the extra-aged Anejo.

“The brand’s new logo reflects the transformation of a boutique brand, one supported by exceptional quality and flavour, into a major contender in a fiercely competitive environment,” said Casa Noble President and Co-Chairman David Ravandi, who designed the new bottles and guides the creative direction of the brand.

http://popsop.com/2369

bottle for Tomandote beverages

By
admin
Published: February 8, 2010Posted in: BlogTags: , , , ,
bottle for Tomandote beverages

Amcor PET Packaging helps Let’s Mongo, Inc., Moorpark, CA launch a line of Hispanic-inspired ready-to-drink (RTD) teas. The company has selected Amcor’s 16-ounce, long-neck PowerFlex™ polyethylene terephthalate (PET) bottle to introduce its Tomandote™ brand beverages.

http://popsop.com/3908

V-8 CUSTOM PET BOTTLES

By
admin
Published: February 8, 2010Posted in: BlogTags: , ,
V-8 CUSTOM PET BOTTLES

Campbell Soup Co. is using a custom hot-fill polyethylene terephthalate (PET) bottle from Amcor PET Packaging to redesign its V8 and V8 V-Fusion 12-ounce lines in order to be sold via vending machines. The result is an attractive bottle that offers better grip and portability while also enhancing the health equity of the V8 brand. Launched in six flavors: V8 100% Vegetable Juice, V8 Spicy Hot, Campbell’s Tomato Juice, V8 V-Fusion Strawberry Banana, V8 V-Fusion Pomegranate Blueberry and V8 V-Fusion Peach Mango. Contact your Campbell Soup representative for more information.

http://directory.vendingmarketwatch.com/product/62924/Campbell_Away_From_Home_V-8_Custom_PET_bottles

Grappa’s packaging

By
admin
Published: February 8, 2010Posted in: BlogTags: , ,
Grappa’s packaging

Design agency RBA s.r.l. took the challange to create a visual identity and packaging design for a new line of grappa, “Cantine Gancia”, for the hotel, restaurant and catering sector.

The newly developed line is distinguished by its clear, modern and elegant personality. Through the graphic design of the label, the distinctive and finely crafted packaging evokes the association of the Gancia company with the grappa.

popsop.com/2431

Cabo Wabo Tequila

By
admin
Published: February 4, 2010Posted in: BlogTags: ,
Cabo Wabo Tequila

“The world’s most distinctive ultra-premium tequila, Cabo Wabo®, is ready to rock a whole new look. Skyy Spirits … today unveiled a vibrant new packaging design for Cabo Wabo Tequila that will start to appear on store shelves and in bars this summer.

After more than a decade, Cabo Wabo Tequila has received a makeover befitting its heritage. The new packaging is inspired by Cabo Wabo’s origins.

Each bottle now features clean lines and clear glass to showcase the color, brilliance and quality of the hand-crafted 100% Blue Weber Agave tequila. The glass bottle provides a fresh, modern look that is juxtaposed by a tactile label recalling a village shop deep in Mexico, where one might find rough-hewn, hand-crafted papers and items made from hammered, glimmering steel.

“The new Cabo Wabo Tequila bottle design is an achievement in contrast – blending authentic Mexican heritage with contemporary styling,” says Alexis Pagis, Senior Brand Manager for Cabo Wabo. “It continues the vision of Cabo Wabo founder and Rock and Roll Hall of Famer Sammy Hagar by infusing a sense of quality and sophistication with a real shot of rock-n-roll energy.”

http://www.thedieline.com/blog/2009/07/before-after-cabo-wabo.html

New Gatorade Packaging

By
admin
Published: February 4, 2010Posted in: BlogTags: ,
New Gatorade Packaging

The Gatorade Company, a division of PepsiCo, is redesigning everything from the sidelines to the shelf to appeal to a broader range of athletes and active people.

Headlined by enhanced beverages in bold new packaging, the nation’s leading sports drink is continuing to deliver the scientifically proven hydration and performance benefits that built the brand.

Via: http://images.google.nl/imgres?imgurl=http://popsop.ru/wp-content/uploads/gatorade_pepsico_new_packaging_2009.jpg&imgrefurl=http://popsop.com/5707&usg=__xS-2IEuTcMo4tEmSCvTHhPeqO8g=&h=755&w=1105&sz=118&hl=nl&start=38&um=1&itbs=1&tbnid=X0Fg2arns08nMM:&tbnh=102&tbnw=150&prev=/images%3Fq%3Dnew%2Bpackage%2Bdesign%26ndsp%3D18%26hl%3Dnl%26sa%3DN%26start%3D36%26um%3D1

« Older Entries