Freshness Archive

Sainbury’s SO Organic Salad

Sainbury’s SO Organic Salad

Major UK retailer Sainbury’s is releasing its SO organic wild rocket salad in new biodegradable packaging. The packaging is made using Amcor NaturePlus compostable film.

The new packaging is well designed with simple and crisp graphic design highlighting the freshness of the product.  Very well done.

“Food packaging is very important to our customers and it influences their buying decisions, Amcor’s NaturePlus compostable film helps us to meet our customers needs and our sustainability goals without compromising on shelf life and seal performance requirements,” Sainbury’s packaging manager said.

http://www.thedieline.com/blog/2008/09/sainburys-so-or.html

Packaging for freshness

Packaging for freshness

Each mix is carefully double packaged for long term storage. The exterior pouch is constructed of a double layer Mylar material. Mylar protects the product against oxygen and light, both of which accelerate the deterioration of food. The inner bags are made of heavy duty three or four-mil plastic. All products are vacuum packed. It costs more to package this way but it is necessary to maximize the life of your foods.

Via: http://www.preparedpantry.com/the-best-packaging-for-bread-cookie-and-dessert-mixes.aspx